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GITEX to launch Africa edition in 2023


GITEX AFRICA will be the first international venture for the mega tech showcase, in partnership with Morocco’s Digital Development Agency. The inaugural event is set to take place from May 31 to June 2 in Marrakech, Morocco.

KAOUN International, the overseas events organising company of Dubai World Trade Centre will lead the launch, officially announcing the ‘Go There’ global campaign for GITEX AFRICA, on Tuesday.

The event will be the first overseas venture for GITEX GLOBAL, the tech showcase is currently taking place at the Dubai World Trade Centre with more than 5,000 exhibitors from 90 countries.

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GITEX Africa is launched in partnership with the Digital Development Agency, a public agency leading the Moroccan government’s digital transformation agenda under the authority of the Moroccan Ministry of Digital Transition and Administration Reform.

“We are honoured to organize this event in a continent which is seeing great dynamic, economic and social growth in many fields,” said Mohammed Drissi Melyani, General Director of the Digital Development Agency.

“Morocco is playing a crucial role to assist and support the development of Africa under the leadership of His Majesty The King Mohamed VI and to link it economically to the rest of the world,” he added.

“The time for Africa is now. Against a stuttering world tech market, Africa has risen and punched well above its weight recently, with big tech investments rocketing and start-ups funding recording the best year ever in 2021 at six times over the global average,” said Trixie LohMirmand, CEO of KAOUN International and Executive Vice President of Dubai World Trade Centre, organiser of GITEX.

Analysts predict the African tech market is on track to scale from $15 billion to $712 billion by 2050, with growth in start-up funding six times higher than anywhere else. In six years, Africa went from zero to seven unicorns, with four that started last year.

Microsoft and Google are setting up billion-dollar innovation and talent hubs in Africa, while the number of individuals with internet access has grown to 40 percent of the population.

GITEX AFRICA 2023 will curate innovations emerging from the market across fast-growing sectors like fintech, e-commerce, cloud, IoT, AI, telecom and security.


Source: arabianbusiness

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